Nov 03, 2023

Business leaders in Saline County unite to address childcare crisis — Best Day Ever Nov. 3

Posted Nov 03, 2023 3:54 PM
The Bank of Tescott
The Bank of Tescott

By SALINA POST

With an estimated shortage of up to 1,500 childcare spaces, Saline County is experiencing a childcare crisis, and business leaders are stepping in to bring attention to it. Licensed childcare centers and in-home providers alike are operating at capacity and staffing shortages are choking their ability to expand.

What's causing this staffing shortage? A wage gap that is tragically inhibiting centers from increasing capacity and even worse, discouraging potential childcare providers from entering the profession.

Community leaders are concerned that this situation has the potential to yield devastating consequences for the future economic growth of Salina and Saline County.

This Friday, Nov. 3, aka the “BEST DAY EVER”, business leaders in Salina are combining efforts to shine a light on this issue by visiting licensed childcare providers to let them know that the community is behind them. Approximately 50 licensed in-home childcare providers will receive a visit from cape-wearing business leaders bearing gifts and words of appreciation and encouragement.

“We just want these critically vital community members to know how important they are and that we are working to help resolve this situation," said Jeni Adams of The Bank of Tescott. “We believe a grassroots effort to bring attention to the Salina Early Childhood Initiative Fund and the Early Childhood Endowment Fund is the best way to support those who care for our most valuable and vulnerable community members!”

“The average childcare provider is earning $11/hr yet the living wage in Saline County is $15/hr," according to Salina Area United Way Director, Claire Ludes.

Superhero cape-wearing businesspeople will be distributing envelopes enclosed with notes of encouragement and a monetary gift that represents the amount below the poverty line, that the average childcare provider is not earning every single day.

“It's a small gesture but between these monetary gifts, gift baskets, and encouraging notes, hopefully area childcare providers will know that business leaders see and appreciate them, while raising awareness in the community about just how critical this situation is," shared Hayley Samford of Salina Family Healthcare Center.

“Best Day Ever” is part of a collective of events taking place across the country to generate 100,000 acts of kindness, in conjunction with social media influencer, Charlie Rocket, known for his Dream Machine tour and financial services provider, Kasasa. This is the first-time community financial institutions have come together for a nationwide event, demonstrating their local impact and the scale of their network.

Salina’s "Best Day Ever” is the only nationwide event taking place where a community bank is partnering with other local businesses to amplify a cause that affects an entire community.

“Though our immediate mission on November 3rd is to share as many acts of kindness as we can, our group from Nex-Tech, Kennedy Berkley Attorneys, Pathway Financial, Long McArthur, Salina Family Healthcare, and Fili Creative is hoping the effort ignites a flurry of community support that helps resolve this issue at the grassroots level. It affects everyone, so if everyone chips in, we can avert a disaster before it's too late," Adams said.

How You Can Help!

Image Courtesy Salina Area United Way
Image Courtesy Salina Area United Way

Donate to the Early Childcare Initiative Fund that has been established by the United Way. One-time donations and recurring donations are easy!   

The Salina Area United Way Early Childcare Initiative Fund is comprised of money collected from grants, and donations from businesses and individuals. This fund will be used to help childcare businesses in the community to provide quality childcare to those that need it. Initially, this fund will be used to help supplement the wage gap for the centers in Saline County.

Centers in the community are currently paying childcare staff wages that are at poverty level – this has caused multiple rooms at the existing centers to close, contributing to the shortage of quality childcare in Saline County.

With this fund, centers can apply for grants to help supplement the wage gap, increasing wages to $15 per hour for teaching assistants and $18 per hour for Lead Teachers. The living wage per the Salina Area Chamber of Commerce in Saline County is $15 per hour. The Salina Area United Way will also be working with this fund to look at opportunities for potential renovations and expansion of current centers and spaces in the area.

The ultimate goal is to raise half a million dollars a year for the Salina Early Childhood Initiative Fund. These are funds that can be given out now to close the pay gap while endowment funds continue to grow. 

A staggering $12 million is needed to establish an endowment to permanently cover costs. 

"If the people of this community, each can just chip in a little bit, whether it's, $1 a paycheck or it's a much larger gift to the endowment, then we're going to be able to solve this problem without the civic leaders having to raise our mill levy or raise sales taxes," said Mark Galloway, Employee Engagement Specialist at The Bank of Tescott. 

To donate to the Early Childcare Initiative Fund that has been established by the United Way, click here