By SALINA POST
ABILENE - Memorial Health System has a new look!
Memorial Health System (MHS) in Abilene officially affiliated with the Salina Regional Health Center (SRHC) family on Jan. 1. In doing so, the marketing departments worked together with an outside design company to create a new logo that would help to show the newly formed team commitment to healthcare, Memorial Health System noted in a news release.
Lindsborg Community Hospital and Cloud County Health Center in Concordia also are part of the Salina Regional Health Center family.
Memorial Health System recently unveiled the new logo above.
"Memorial Health System had 12 logos with many variations in size and color. Not only is it costly and time consuming for a marketing department to have that many logos when looking at it from an advertising aspect, but it can also be difficult to sell your brand when a lack of cohesiveness exists," Memorial Health System noted in a recent news release. "Many community members do not realize Memorial Health System is not just Memorial Hospital. Several outside entities are part of the health care system as well. Village Manor, Impact Sports & Fitness, Home Health & Hospice of Dickinson County (located in Abilene and Herington), and Frontier Estates are all underneath the health care system."
The next phase will include updating everything with the new logo.
"This process will take time. MHS will plan to do internal changes first. Updating the smaller things, that can be done easily within the MHS marketing department. Bigger changes will happen as time goes on, such as signage and other larger projects that involve more time and several helping hands!" Memorial Health system noted.